The biggest market gap I see is to help local businesses generate leads online. There are over 1.3 million small businesses in South Africa. And every single one of them wants more business. Especially now, when everyone’s feeling the pinch. How do you get more business?
You need more clients.
To get more clients, you need more leads.
And generating leads is what digital marketing
is all about.
Yet, despite the fact that all these million-plus businesses are clamouring for clients, only three percent are actually doing anything proactive to find them. The other 97% - which translates to a whopping 1.2 million and some change – are desperate for leads, but they just don’t know what to do to get them.
Big digital agencies are too expensive, and it’s too time-consuming and complicated for the busy owners to do it themselves.
The solution?